That's just NAMI, not the mental health community as a whole.
The National Alliance for the Mentally Ill has a very active wing called "
Stigmabusters" which spends their days chasing down anything deemed deragatory ... from the "Psych Ward 666-27-7" Tee Shirts available at Spencer Gifts to portrayals of the mentally ill in movies and television (The loved "A Beautiful Mind" hated "Wonderland" and had it cancelled after two episodes) to a line of candies called "Psychopops".