I'm also a big fan of advertising. (I once worked for an advertising sales company, and entertained dreams of working for a copywriter. As you all know, I now work in a nuthouse)
I watch the Super Bowl religiously for the ads. The game usually isn't that interesting, but boy, I sure look forward to finding out what the e-trade monkey is going to do, or if there's going to be any standout ads that I'll love during the superbowl, but come to hate over the next six months of incessant repetition.
(I STILL love the Budwiser 9-11 tribute ad with the 12 horse hitching bowing down to the NYC skyline)
I suppose part of it is that I love to be entertained, even while I'm being sold to, and the more clever the ad the better.
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