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Scott Givens
Scott Givens, managing director of the Creative Group of the 2002 Salt Lake City Winter Olympic Games and one of the international judges:
I was drawn to the spirit and vitality represented by the logo image. The logo with its outstretched arms spoke of the essence of the Chinese people, their friendliness ... their happy smiles ... and their warm welcome. It also said something about the Olympics with its power to welcome and unite the peoples of the world.
Add to this, the fact that the logo character had roots in traditional Chinese calligraphy and fundamentally represented the symbol for Beijing, and to me it was the winner all around.
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