Men who don't read are not a turn-off for me.
If I was writing a wish-list, they would not be on it, but three of the men I have been closest to started reading (at least more) because of me.
I also introduced a couple of men to poetry.
And I took three men out for their first meal in a restaurant without their familes. Okay I was younger then, but the oldest was 25 - his previous girlfriends had been students.
I also introduced two men to opera. Well - two who would listen to it again

And more to musicals, just because I used to sing in the car and around the house.
I certainly don't believe that women should set out to change men - not at all. But I do believe that it is possible to share the things you love with the man you love without trying to be a female Dr Higgens. That's why my deal breakers are so few.
But what do I know.