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Old 03-03-2009, 03:35 PM   #85
glatt
 
Join Date: Jul 2003
Location: Arlington, VA
Posts: 27,717
Quote:
Originally Posted by Skunks View Post
If your business model for the next several years is dependent on you being the only person running the cart, then market it with your name. Your interaction with customers, your appearance, and your taste in food / preparation is going to be a significant part of your product, so market that. Keep it clear that you're a one-man operation. "Paul's Way: Healthy & Delicious Hot Dogs"
I agree with this.

And I personally like simple names. Just call it "Paul's" and have a big friendly picture of a hot dog. If it's a one word name, then that word will be larger and more memorable.

It works for "Nathan's."
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