Modern engines are twice as powerful and efficient as engines 30 years ago, but WE refuse to buy vehicles that could get 45 MPH because WE do not want small, light, unsafe vehicles that do 0-60 in 15 seconds and can't haul shit. A car company that builds them will be seen as cheap and inferior no matter how good the build quality. It is as simple as that.
"They can do better" and "they" do, but the Smart Car (41 mpg, $12k) is not considered "them" because it is not considered "us". "We" would not drive such a thing.
|