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I think much of the boys should, girls should, comes from parents, my little princess, my rugged lad. The manufacturers of toys and shit are playing to what has proven to sell, and kids don't buy toys, adults buy toys that fit the stereotypes they grew up with.
The original IBM ad would be of interest to see if it came from in house, or an agency. From an agency would probably get more rubber stamps and less eyeballs.
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The descent of man ~ Nixon, Friedman, Reagan, Trump.
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