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Food and Drink Essential to sustain life; near the top of the hierarchy of needs

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Old 02-06-2018, 01:55 PM   #1
The future is unwritten
Join Date: Oct 2002
Posts: 61,287
Lady Snacks

At last PepsiCo is coming to rescue ladies from the "flavor-equity gap created by generations of phallocentric chips", starting with Doritos.

Were you not aware that crunchy, crunchy chips were secretly, somehow insufficiently feminine? More the fool you. Talking about Doritos, the female executive pointed out that men and women eat the chips very differently. She said, "A lot of young guys eat the chips . . . and they lick their fingers with great glee," while women, on the other hand, don't. "They don't like to crunch too loudly in public, and they don't lick their fingers generously and they don't like to pour the little broken pieces and the flavor in their mouth."
Oh the humanity.

The lady snacks will not only offer a cleaner eating experience, but, according to Nooyi, they'll also answer the question, "How can you put it in a purse? Because women love to carry a snack in their purse." The C.E.O. told Freakonomics that the company is "getting ready to launch a bunch of them [lady snacks] soon."
This may kill Me Too and equal pay in one fell swoop.
Everything is interesting... look closer.
xoxoxoBruce is offline   Reply With Quote

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