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An advertiser I have to deal with occasionally has a persistent habit of using "array" incorrectly and it really gets up my nose. She should be using "assortment" or "selection"

As in "We offer a wide selection of soups" rather than "We offer a wide array of soups" (Maybe to go with their phalanx of sanwiches)

Heh...I have a friend who says she was all "misconstrued" at work. No, she wasn't misunderstood, she was exasperated. :lol:

Do you think their business is impacted by that?

Or perhaps there's more to it than you think? Maybe each soup's position on the menu is dictated by their spiciness and calorific content?

Everybody loves arrayment.

ouch, Shawnee, that's gonna leave a mark.

Monster, As far as I can tell the soups are not even narrowly arrayed, I'm pretty sure they are all stacked in rubbermade containers in the fridge waiting to be taken out and heated upon demand. Or possibly on command. But who can be ensured?

Not sure, but in the first hit in this Google search, one person does make an exception for cake.

Yebbut, they offer the soups on the menu :p

Do you think I'm getting a little effected here?

Shawnee, go to your room and think about what you just said. No toys.

puerile

Ahhh, I think I see. Maybe they are offering soups which are widely arrayed for you after you order them.

"Yes, I'd like the soups, widely arrayed, for starters..."

I'll take the column three, row two.....

comptroller

Somebody made that shit up.

If they say selection, the message is select which ones you want.
If they say array, the message is you gotta buy them all, or you fail.