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jaguar 02-05-2005 11:43 AM

Ad Campaign
 
A while back, mid last year I think, there was a big campaign for a company that did something to do with end-to-end electrical grid solutions. The ad consisted of this cartoon movie in a kind of isometric view of fuel being moved in, power produced and being distributed through the grid. I know there was also a derivative ad in the Economist and no doubt elsewhere. Can anyone remember the name of the company?

wolf 02-05-2005 12:46 PM

If ads don't include dancing girls or a cute dog, Americans tend not to remember their content very well.

And depending on the number and breast sizes of the dancing girls, they might not recall the name of the product.

Undertoad 02-05-2005 02:09 PM

Areva.

The ad included a dancing girl. Cartoon.

jaguar 02-05-2005 02:31 PM

Thankyou UT.

Telefunken 02-07-2005 11:56 AM

Quote:

Originally Posted by wolf
If ads don't include dancing girls or a cute dog, Americans tend not to remember their content very well.

And depending on the number and breast sizes of the dancing girls, they might not recall the name of the product.


Ironically a Super Bowl ad last night pointed this fact out. And I forget what the ad was for.

wolf 02-07-2005 12:10 PM

Fedex Kinko's. (I wasn't distracted by the breasts of the dancing girls)

It also had a celebrity and a cute baby, as well as several other commercial cliches, much to my delight.


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