Careful Consumption Alone Can't Save the World's Fish

[Aliantha]

The issue with eco lableing is community awareness. There are fairly large trends here in Oz to do with this issue, however, it's still a matter of buyer beware. The way I see it, if you don't know what you're buying, don't buy it. One reason consumers don't understand the issues with purchasing seafood products as opposed to red meat for instance, is that as was stated in the above article, consumption of fish products is on the rise. That leads to the fact that general awareness of quality right down to species identification is still part of a learning curve. It helps that retailers are now expected to lable fish correctly and can be prosecuted for not doing so, particularly with imported products.