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The glocalization of McDonalds

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08-09-2011, 04:33 PM	#1
chrisinhouston Professor Join Date: Sep 2001 Location: Houston TX Posts: 1,857	The glocalization of McDonalds glo·cal·i·za·tion/ˌglōkələˈzāSHən/ Noun: The practice of conducting business according to both local and global considerations. McDonalds Indian Menu As you know India is very big on the cow worship, and even though Mcdonalds is a multinational conglomerate specializing in beef products, they have removed beef on their Indian menu so no cows were harmed in the making of this menu. Attached Images

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